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Kroger - Buy the dip?

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NYSE:KR   Kroger Company (The)
Grocery giant Kroger ( KR ) reported quarterly earnings of $1.22 per share, which beat the analyst consensus estimate of $1.09 by 11.93%. Kroger also reported quarterly sales of $41.55 billion, which beat the analyst consensus estimate of $40.72 billion by 2%. The stock quickly sold off at the open and the stock is down approximately 6% as of 2:00pm ET. The question I am asking myself is "Will Kroger bounce back up from here?"

Aside from the positive fundamental data, a quick look at the chart above shows that Kroger rarely crosses below its 100 day exponential moving average. In the past, you can observe that when Kroger's stock price dips below the 100 day EMA, it tends to bounce back up and continue its prevailing trend. So, it is possible the 100 day EMA might act as a support area. Let's see what happens over the next few days.
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