This is what happens when you don't take into account the fundamentals, but also try to catch the bottom without waiting for signs of a reversal. I'm expecting RAD to come all the way down to $3.39 (another ~50% loss) before we see signs of a reversal.
***Message to the SEC and Rite Aid's executives managing this consolidation: It should be illegal to do a reverse split just to stay listed and NOT pump. Rite Aid's executives suck.